Helping to put Leicester on the map for music with LMF!
Written by Georgina
Professor Green, Katy B and The Saturdays have been keeping us busy for the last few months as we’ve been preparing for the inaugural Leicester Music Festival this July.
At the end of last month we announced the line-up for the two day event to the regional, national and music media and we have another big announcement due at the end of this month… so watch this space!
LMF will be held at the Leicester Tigers ground on Friday 25th and Saturday 26th July, with 22,000 festival-goers expected to attend on each day, from across the county and neighbouring areas.
Friday’s line-up includes Professor Green, Katy B, Billy Ocean, Aswad and Soul II Soul featuring Jazzie B OBE. Dance troupe Diversity will also be performing on both days of the concert.
Joining Diversity on Saturday, is Labrinth, Union J, The Saturdays, Sam Bailey, The Real Thing and Stereo Nation.
Shane Whitfield co-founder of LMF, explains why The Tonic Communications was appointed to handle press, publicity and sponsorship for LMF: “We work very much on chemistry and when we met the team from The Tonic we felt they had the right skill set, attitude and passion to make LMF a success. As this is a completely new event for the city, we wanted a PR partner who could do more than just handle media relations; we needed an agency who could roll up their sleeves and work effortlessly to help make LMF become the most eagerly-awaited event on the social calendars of families across the East Midlands. We have that partner in The Tonic Communications.”
Tickets for LMF are on sale now priced from £45 per person per day. Visit www.leicestermusicfestival.co.uk for more information.