Relevant, interesting and thought-provoking content development is at the heart of what we do, which is why The Tonic team includes trained journalists and skilled copy-writers, with the creativity to develop a range of compelling content, including:
• Newsletters/internal magazines
• Social media…and more
For the Business & Intellectual Property Centre we audited its website and redrafted the copy, taking the website – its key marketing tool – from a high bounce rate of 65% to just 3%.
Real Creative Futures commissioned The Tonic for content support, both to relaunch its website and members’ e-newsletter. The newsletter redesign saw a significant rise in open rates, and helped the project engage better with its participants.