• The Tonic Comms - Retail PR


When it comes to retail, we know our bricks from our clicks

We’ve built enviable relationships with the media, won a number of industry awards for our clients and helped shape campaigns to drive footfall and revenue.

We’ve collaborated with trade titles such as Retail Week and Essential Retail on exclusive stories, and helped Vision Express clinch its shortlist space in two consecutive years at the Retail Week Awards 2016 and 2017.

As well as engaging media and stakeholders about new products/services or refreshed stores, The Tonic team has extensive experience in trading announcements and acquisitions. Customer communication – particularly through social media – is a specialist service we can offer to retail clients.

Whether your target audience is the millennials, baby boomers or silver surfers, we have insights into how different demographics behave, think and purchase, which underpins our recommendations to our retail clients. Want to find out more about our retail PR services? Get in touch here.

Bagging results for retail events at Tesco...

Instagram: the perfect online shop window for...

Hello, is it brand loyalty you’re looking for?

Bricks and clicks make for happy consumers and...

Global profile for One Direction eyewear

One Direction

Focusing homegrown expertise to launch Walter &...

Walter Herbert

Show stopping campaign puts national eyes on...

Julien Macdonald

Blooming eyewear range for national countryside...


Putting a national optician in the frame

Vision Express

Moz the monster: a PR prop or a heart-warming tale...


Nottingham — 0115 824 8254
Newcastle — 0191 229 9702
London — 020 70188598


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161 8411 22

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