High-growth start-up, Clicksco Labs called in The Tonic to handle tech PR and launch Emojicate – the world’s first emoji-only social network. Initially available on i0s and latterly, Android, The Tonic’s brief was to engage national, consumer and tech media to drive downloads of the app, specifically with a teen
Healthcare comms agency profiles the hidden boost of a COVID summer
One of The Tonic’s most successful data stories, mining Medichecks’ records to develop a creative PR story for national media To position Medichecks as a leading blood test provider, healthcare comms agency The Tonic interrogated the company’s proprietary data to pinpoint newsworthy data stories. By accessing Medichecks’ records, which covered