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Health & Wellbeing
Communicating during COVID – The Tonic’s lockdown showcase
Communicating during COVID-19 presented challenges to many businesses. The Tonic helped its clients navigate the noisy media landscape, developing newsworthy content that achieved national results. ...
News
Times Radio debuts with PM as guest
Broadcast PR is a key part of what we do, so we dive in to the launch of the latest national radio station Times Radio ...
News
The ‘F’ word (furlough!) and other ways coronavirus has changed our language
We’re living in unprecedented times, and we know it. Such has been the impact of the global pandemic that everyday life has been turned on ...
News
Lack of trust, funding issues and jobs in jeopardy – the future of UK media?
Two important Commons committee meetings have discussed the future of broadcasting and journalism, with worrying conclusions. It comes as the Guardian publishes a report from ...
Health & Wellbeing
PR Week ranks The Tonic Top 40 healthcare agency
A Nottingham PR and content agency marking eight years in business has been highlighted as the best consultancy in the Midlands for its healthcare expertise. ...
News
Life in lockdown – what will we learn?
As Ministers yesterday announced a further ‘minimum’ three-week extension to the coronavirus lockdown, I reflect on the first four weeks of social isolation. March 23rd ...
Health & Wellbeing
Serving up standout results for Veganuary
The UK’s leading home healthcare testing company Medichecks asked Tonic to raise the profile of its wellness tests in Veganuary. The strategy was to tap ...
News
Is being vegan the secret to good health?
Tonic Co-founder Georgina blogs about her vegan experience Anyone who knows me knows I love my food. I love to eat out and cook, so with a ...
News
Donald Trump: The man who defies reputation management?
Originally posted in 2016: As commentators pick over the spoils of the second presidential debate, it seems that Donald Trump is defying reputation management and ...