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Refreshing. Original. Insightful.

We’re a Top 40 UK PR agency helping brands stand out and drive commercial impact. 

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Trusted by ambitious brands across healthcare, wellbeing, and regulated industries.

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PR works best when it’s guided
by strategy, not guesswork

Strategy
before tactics

We don’t lead with press releases. We start by understanding your business goals, risks, and audiences, then build PR that supports them.

Credibility
over coverage

Coverage alone doesn’t build trust. We focus on relevance, authority, and consistency so your brand is taken seriously by the people who matter. 

Calm, experienced
crisis handling

When pressure is high, clarity matters. We bring structure, experience, and empathy to complex situations. 

Award-winning
team

Recognised as one of the UK’s top 40 PR agencies for healthcare - and the top FIVE healthcare agencies based outside of London.

Let’s talk about what you actually need

Whether you’re reviewing agencies, preparing for growth, or need a message
heard? We’ll help you determine the right next step, even if that’s not with us. 

Book a call

Marketing and communications leaders come to us for a reason.

In an AI world, earned media is more important than
ever to:

  • Build trust
  • Establish credibility
  • Impact search performance
  • Leverage paid activity

In our clients' words...

The team at The Tonic are fantastic at what they do and have helped us to secure positive press coverage in a range of high-profile industry and regional titles. They know exactly how to frame and position the news we share with them and can adapt their approach to suit a variety of audiences. They’re always on hand to provide strategic advice or act as a sounding board, and it’s wonderful to work with an agency that takes the time to really get to know us and our brand.
Gemma FieldingSpaMedica
You know you like an agency when you are working with them for the third time! Most of all, I trust The Tonic to help us navigate through a crisis and ever-changing environment and know that they will find opportunities for us to add value for the business. They are fun to work with, challenging when required and focused on delivering PR that makes a difference to the business. They not only deliver great PR but are also deliver good ROI and I wouldn’t hesitate to recommend them.
Amanda Howard, CCOMedichecks
I have worked with The Tonic team for 8 years which hopefully suggests I rate them rather highly! They worked seamlessly with our in-house PR team at Vision Express UK, executing a variety of comprehensive campaigns and nationwide events to an extremely high standard, resulting in a cabinet full of glittering awards which was the envy of our competitors!
Jenny Wye, Senior PR ManagerVision Express

How we help brands

PR built for long-term impact, not short-term noise

PR Strategy & Campaigns

Build a communications plan that aligns with your business objectives.

Crisis
Communications

Be ready for the unexpected with proven processes and training.

Media
Relations

Get your story featured in top healthcare publications with expert guidance.

Reputation
Management

Protect and strengthen your brand image with reputation management.

Content
Creation

Press releases, thought leadership articles, SEO optimised content and more.

We've worked with some amazing brands

If you’re ready to get clear on your messaging, sharpen your strategy and build influence with the people who matter, we’re ready to help.

View all case studies

Helping you earn the right audience attention

Book a call to find out how The Tonic can support your brand

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