National news from regional music festival PR
The Tonic was appointed to handle festival PR, plus marketing and partner liaison for the inaugural Leicester Music Festival (LMF). […]
Case Study
New Case Study format
Designer eyewear launch of One Direction range goes global
The Tonic was enlisted to promote Vision Express’ extensive designer eyewear collection. A new One Direction designer eyewear range, for
Blooming good PR for Joules product launch
The Tonic was tasked with a high-profile product launch – unveiling the new Joules eyewear range to media and bloggers.
Show-stopping campaign for Julien Macdonald
The Tonic led launch event PR for an exclusive eyewear range from visionary designer Julien Macdonald. With a central London
Putting national retailer in the frame
The Tonic was the retained PR agency for optician Vision Express for eight years A wide-ranging brief saw the agency:
Shining a light on the ‘Invisible Talent Pool’
The Tonic leads a charity PR strategy for Astriid – a non profit that helps people affected by long-term illness
Healthcare public relations put to test by Medichecks
While millions of businesses came to a standstill amid the pandemic, The Tonic stepped up with healthcare public relations support
Highlighting COVID pain for private physios
PR for healthcare provider the Musculoskeletal Partners Network (MSKPN), showcased support to members through COVID-19. This was due to the
Food for thought? The Tonic enlisted for launch of medical research to delay Alzheimer’s
Registered charity, The Howard Foundation, commissioned The Tonic Communications for breakthrough launch of medical research. It was based on a
Bagging PR for retail events at Tesco
Vision Express acquired over 200 Tesco Opticians and enlisted the support of The Tonic to deliver PR for retail events